Posted: 02 May 2015 at 8:38am | IP Logged | 9
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I wish the comic book industry would come up with a better plan for getting comics to people.
Sure, this raises awareness of where the local comic shop is but the fact that the local comic shop has to be ferreted out to get your comics is the problem.
From my point of view, this "event" is just a big hassle. We get a nice crowd of people all clamoring for their free books and then we'll see them again in about 364 days at the next free comic book day. The Ben & Jerry's a few doors down does the same promotion(at a different time).
Free ice cream day. Funny how easily everyone finds that place when the ice cream is free but I really wonder how many of those same people come back and pay $4 for an ice cream any other time.
The hope is that some of these customers will return and start buying regularly but the numbers have got to be pretty low. 5%?
I do give the comic companies credit in that the free books usually have original content nowadays. Before, it seems like it was all just reprints.
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