Isn't it really just a rehash of this

but instead of telling a compelling story; telling a story that might get them in the NY Daily News?  

Everytime that I read an interview with someone at Marvel, they say that fans want the characters to develop and progress. But how much of that development and progress means that you change the character into someone unlikable? Totally changing a character's personality into what the writer needs them to be to tell his story doesn't show depth, it shows a lack of being able to write that character. This is what Marvel's "Big Events" have amounted to to me:

House of M- Since Avengers Disassembled (where we had Vision destroyed, Hawkeye killed, Ant-Man killed, and the Scarlet Witch becoming the worst person in the Marvel Universe), people want to kill the Scarlet Witch(?!) and she changes reality. It becomes a world where mutants rule. Result: A bunch of de-powered mutants and one of the most mysterious elements of a popular character is gone because Wolverine gets his memory back. Quicksilver becomes a pathetic villain.

Civil War- A group of superheroes somehow do something stupid that kills hundreds of innocent people, mainly school children (?!) Marvel's heroes draw philosophical lines and Iron Man backs a government initiative to unmask everyone. He basically betrays everyone he ever worked with. Result: The eventual death of Captain America. Black Goliath is killed. The Avengers are a team on the run sitting around and talking all the time. The Thunderbolts are in charge of taking out characters that aren't "cool" enough for Marvel's writers and editorial.

Utopia (not just that storyline but everything leading up to it)- X-Men find out that Charles Xavier is technically a bad person. Because of most of the mutant population being "decimated" Cyclops breaks with the Professor and moves all the mutants to San Francisco. He then moves them to an island where basically he and the White Queen (?!) run everything. Result: Cyclops starts to turn into a bad guy, Nightcrawler gets killed, Colossus becomes the Juggernaut, and Wolverine is put in charge of a Cyclops sanctioned murder squad.

Secret Invasion- Apparently, the Skrulls have been infiltrating the earth for years and replacing heroes. Since everyone is paranoid, the Skrull situation makes it worse. Result: Wasp is killed, Norman Osborn is put in charge of America's security because he shoots the Skrull Queen.

Siege- Gets kind of wonky here for me because this is where they start losing me but since Asgard has been hovering over Oklahoma, Osborn works out a deal with Loki (since Osborn is in charge of a secret bad guy group because he was, you know, the Green Goblin) to declare war on Asgard. Result- Asgard crashes to Earth, Steve Rogers becomes Captain America again (for a while until he becomes Steve Rogers, Agent of SHIELD and Bucky gets to stay Cap), Loki gets killed and becomes a kid that fans seem to like, the Sentry is finally put out of OUR misery.

Fear Itself- You got me. I skipped this one but I do know that Nazi's and Gods worked together and it forced me off of some titles that I was really enjoying. Oh and Bucky got killed but not really and has become that Winter Soldier again.

AvX- I've skipped this but since Marvel wants us to know it's a hit, I've read plenty about it. Once again, I may have some details wrong on this one. Avengers and X-Men get into it over the Scarlet Witch. Somehow Phoenix gets involved, there's a whole bunch of fan fiction written by Architects, and someone very near and dear to most X-Men fans hearts is killed by someone else who is very near and dear to X-Men fans hearts.

And here we are. A bunch of dead people and The Scarlet Witch, Tony Stark, and Cyclops taking their turn at being the worst person in the Marvel Universe, I'd be lying if I said that I didn't enjoy a few things that Marvel puts out (Daredevil and Captain America being the ones I enjoy the most) but what is it about the guys in charge that they have to do that much damage to the existing characters? They claim it's all for the story but what's that story and can we pick another one?

   That phrase -- You do know you are going to lose -- pretty much sums it up for me right now.  An element of the old storytelling at Marvel (and the Big Two in general) is gone forever.  Why even root for the good guys?

   It all brings back something we've often been told by the Chief concerning a late story arc in his classic X-Men run.  I'm certain that when Chris Claremont took the real victory in "Days of Future Past" and flipped it on its head, making it into inevitable failure, that was the beginning of the erosion of my fandom for mainstream comics.  The fallout of "House of M" nearly a decade ago was the final blow.

   When you find yourself not even appreciating a character because of the fear that successive editorial and creative teams will come in and warp that character into something that he or she wasn't originally portrayed as, why even continue following a comic?  Seeing how they've written the titles within the past decade or two, I've reached the conclusion that the characters have gone from being written like they're actual people having realistic reactions to the imaginary situations in which they found themselves to being little more than ciphers for the Hollywood production guild being brought in to "reinterpret" the genre for "hip, cool" audiences.

   Death-porn and the insinuation that people are really no good, rotten bastards with virtually no redeeming qualities is not the world I'd want to bequeath to my nieces and nephews.

When you find yourself not even appreciating a character because of the fear that successive editorial and creative teams will come in and warp that character into something that he or she wasn't originally portrayed as, why even continue following a comic?

........................

That is exactly why I quit reading comics in general and Marvel in particular.  When I was reading an issue I would get this feeling of impending doom.  You start reading and the Sword of Damocles appears over your head.