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Andrew Bitner
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Posted: 28 June 2018 at 11:15am | IP Logged | 1 post reply

I'm in favor of getting more comics into more places. Wal-Mart is one of the most-visited retail operations on Earth; one might think they can move comics if they want to do that.

Much as I have always enjoyed going to my local comics shops, it would have been better if they'd stayed what they were meant to be: a place to get back issues, rather than a Wednesday must-visit.
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Eric Kleefeld
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Posted: 28 June 2018 at 11:27am | IP Logged | 2 post reply

This is obviously a response to Marvel's partnership with Archie, to put digest-size collections alongside with Archie fare wherever the latter is sold.

It sure is nice to see the "100-PAGE GIANT" masthead again.
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Shane Matlock
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Posted: 28 June 2018 at 5:12pm | IP Logged | 3 post reply

I checked one of the local Wal-Marts the other night and they didn't have any yet. I think anything that gets comics in more accessible venues where kids might have a chance to get them is a good thing. Any comic shop owner that has a problem with this is being extremely short-sighted. The comics reading audience is not getting any younger and really needs to be if comics are to have any future at all. I realize it's frustrating that these titles are exclusive to Wal-Mart but it was probably the only way to get Wal-Mart to sign the deal. 
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Jason Ditzel
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Posted: 29 June 2018 at 11:58am | IP Logged | 4 post reply

Publishers printed 400000. Sold 250000. How much money did they 'save' on not printing those 150000 returned issues? I thought that when you had a printing press set up for a run, the cost of each additional item printed is very small.
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John Byrne
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Posted: 29 June 2018 at 4:48pm | IP Logged | 5 post reply

I don't understand your question.
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Rick Whiting
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Posted: 29 June 2018 at 5:45pm | IP Logged | 6 post reply

The goal shouldn't be to make stuff "for kids," nor for supposedly "mature" audiences.

Some of the finest entertainment, and definitely successful in the marketplace and the wider culture, is genuinely all-ages.

__________________________________


Eric, most current editors and creators these days either don't know how to make all ages comics or are unwilling to try and make all ages comics. Hell, most of them don't even know the definition of "all ages". They think that "all ages" means "dumbed and watered down" stories aimed at kids between the ages of 4 to 8.
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Shane Matlock
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Posted: 02 July 2018 at 10:54am | IP Logged | 7 post reply

Found all four of the first issues at my local Walmart and picked them up for my son. There was only one copy of the Teen Titans one left but there were at least 4 or 5 of the Batman, Superman, and Justice League ones. Unless they have more stock in the back there seems to be a really limited amount of these in stock and the display is tiny and hard to find. At my local store they were by the Pokemon card displays close to the self checkout.

Edited by Shane Matlock on 02 July 2018 at 11:46am
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Jason Ditzel
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Posted: 02 July 2018 at 12:45pm | IP Logged | 8 post reply

JB: It seems to me like the publishers would want to sell as many units as possible in as many different locations as possible. At least of the big name mainstream titles even if they have to take the returns. The returned comics are just a cost of doing business if they sell hundreds of thousands of copies, no?
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William Costello
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Posted: 02 July 2018 at 2:55pm | IP Logged | 9 post reply

 - - - and now someone is trying to sell them on eBay  - -  - wouldn't you know it.)




DC’s Walmart $5 100-Page Anthologies Selling for Up to $23 on eBay (Rich Johnston)

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Nathan Greno
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Posted: 02 July 2018 at 3:08pm | IP Logged | 10 post reply

William:  - - - and now someone is trying to sell them on eBay  - -  - wouldn't you know it.)

---

Seems ok to me. 
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Joe Hollon
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Posted: 02 July 2018 at 5:03pm | IP Logged | 11 post reply

That’s good because if demand is high they’ll print more copies.
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Lars Sandmark
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Posted: 02 July 2018 at 8:02pm | IP Logged | 12 post reply


And hopefully Wal-Mart Canada gets alternative covers and everybody's heads explode!
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Ron Grant
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Posted: 03 July 2018 at 5:40am | IP Logged | 13 post reply

Speculators out to destroy the industry again!
40-50-year-old men driving across state lines snatching up every available copy that was designed to attract new readers.


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William Costello
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Posted: 03 July 2018 at 8:03am | IP Logged | 14 post reply

A comment about the Bleeding Cool article notes: "Missing from article - most of the marked-up ebay listing have zero bids."
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Michael Casselman
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Posted: 03 July 2018 at 1:12pm | IP Logged | 15 post reply

"This is why we can't have nice things..."

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William Costello
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Posted: 12 September 2018 at 6:15pm | IP Logged | 16 post reply

Well, the "partnership" with WALMART has been so successful (however that is defined) that DC and Walmart are adding more titles.
CBR: Noah Dominguez: 
DC Expands Walmart-Exclusive 100-Page Giants Line with Swamp Thing, Flash

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Rick Senger
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Posted: 12 September 2018 at 6:56pm | IP Logged | 17 post reply

Sounds like a bargain.... $4.99 for 100 pages is five cents a page, or $1.10 for a 22 page comic.  Even if there are 20 pages of ads counted in those 100 pages (that's a guess, I don't know), this is still quite a deal as long as the material is good. 
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Andy Mokler
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Posted: 12 September 2018 at 8:35pm | IP Logged | 18 post reply

I've yet been able to find any of them.  I've checked the 4 different Wal-Marts in my area since they were supposedly released and I can't find the books or anyone at Wal-Mart who even knows what I'm talking about when I ask for them.
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Brian Hague
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Posted: 12 September 2018 at 10:11pm | IP Logged | 19 post reply

Glad to know I'm not the only one.

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Oliver Denker
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Posted: 13 September 2018 at 4:36am | IP Logged | 20 post reply

I support any attempt by a publisher to return to a market with a printed product (whether the product is suitable for the target audience is another matter).
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Michael Hogan
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Posted: 13 September 2018 at 6:48am | IP Logged | 21 post reply

Andy and Brian,

I had the same difficulty at my Wal*Mart; nobody had any idea to what I was referring. I gave up. Then, standing 17th on line at the checkout, I looked over to a display of trading card (baseball, Pokémon, Magic the Gathering, etc.) and there were two boxes -- each about half the size of a box of copier paper -- of DC Comics. Each box held about 40 copies each of two titles.

So don't look near the books or magazines or toys: try by the trading cards.
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Shane Matlock
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Posted: 13 September 2018 at 4:25pm | IP Logged | 22 post reply

The second issues have been harder to come across than the first so I just gave up on these. We have two Wal-Marts in my hometown and I haven't seen the second issue of the Batman or Teen Titans ones, although they had some very limited stock of the Superman and JLA ones.
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Joe Aten
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Posted: 13 September 2018 at 7:01pm | IP Logged | 23 post reply

I found the third issue of Superman and Justice League at one of my local Wal-Marts today. So far, they have had all issues and stocking them each month. Hope they continue to do so but noticed today they moved them from the top shelf to a lower area with less visibility. 
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Brian Hague
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Posted: 13 September 2018 at 8:20pm | IP Logged | 24 post reply

My area has a number of online and brick n' mortar toy pirates so the odds of coming across a potential collectible item anywhere is limited at best. Michael, I appreciate the heads-up, but I was wise to that already. The trading card section is where I've been looking.

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Andrew Bitner
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Posted: 14 September 2018 at 7:05am | IP Logged | 25 post reply

DC is adding FLASH GIANT and another, so far untitled one in the near future, so it appears this deal is going well so far. I'd like to see them add regular comics or digests at their checkout lines; point-of-purchase displays can be effective and Marvel is doing it now.

Overall, maybe big box retailers can become an alternative to the direct market. As said earlier, whatever gets comics into the hands of readers is a good thing.
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