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Topic: NME Magazine To Cease Publication Post ReplyPost New Topic
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Robbie Parry
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Joined: 17 June 2007
Location: United Kingdom
Posts: 12187
Posted: 09 March 2018 at 5:06am | IP Logged | 1 post reply

One thing I didn't like is when some publications tried to be "all things to all people", e.g. covering films, TV, etc.

Be a specialist, not a generalist. 

Better to do one thing well than spread yourself thin and do a lot of things badly.

When I pick up a music magazine, I want it to be pure, unadulterated music. If I want DVD reviews or cinema reviews, I can buy a film magazine for that. 
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Bill Collins
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Joined: 26 May 2005
Location: England
Posts: 10414
Posted: 09 March 2018 at 5:31am | IP Logged | 2 post reply

Very true Robbie,Q magazine is guilty of that,if they
want to be all things to all people, why are they so
snide about rock/metal if they actually deign to cover
it though?
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Robbie Parry
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Joined: 17 June 2007
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Posts: 12187
Posted: 09 March 2018 at 6:23am | IP Logged | 3 post reply

Exactly.

I'm glad, for instance, that some boxing magazines haven't started publishing MMA (BOXING NEWS, BOXING MONTHLY and THE RING exclusively cover boxing). So boxing fans get their fix. It'd be absurd if they started devoting much space to MMA.

I hated it when certain wrestling publications started devoting pages to MMA. I like the quasi-sport of wrestling. I had no desire to read about MMA. 

As I stated, why be all things to all people? I don't mind music magazines reviewing music DVDs, but I don't want them reviewing cinema releases or TV boxsets. Any space devoted to that is space not used for music news/reviews.

Interestingly, a lot of the "be all things to all people" magazines have gone bust. People aren't interested. 

You can have generalist magazines, e.g. sci-fi. But, again, I used to buy a magazine called IMPACT. It covered action/martial arts movies exclusively. Years later, it started covering sci-fi and blockbusters. It eventually ceased publication. Maybe there's a lesson there.
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